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Search Engine Optimization (SEO)

Search engine optimization (SEO) refers to the process of creating a website that users can find using seach engines such as Google and Bing.

Four factors affect SEO success: 

1. The age of the website

2. The number and quality of inbound links to the website

3. The website's copy

4. The website's code structure

Search engines use a combination or these four factors to determine the organic ranking on a search results page for any given search term.

At Devlin Digital, SEO for a website is always part of our planning process. To learn more about SEO, please read our blog post "The Four Factors That Affect SEO Success."

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Graphic contains tools to explain how SEO works
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